Microsoft Dynamics 365 once again a Leader among the SFA solutions

Microsoft Dynamics 365 Sales is once again among the Leaders according to the prestigious Gartner Magic Quadrant for Sales Force Automation (SFA). Gartner’s yearly ranking aims to distinguish the leading software providers based on their product vision, marketing, sales and offering strategy, innovation, market knowledge, customer experience, etc.

According to Gartner, the Leaders are providers with significant successful worldwide customer deployments in a wide variety of industries, that demonstrate consistently above-average customer experience levels, product execution scores and sales execution scores. The Leaders also demonstrate product leadership, delivering new enhancements and innovations on a consistent schedule.

The Sales Force Automation (SFA) solutions are among the fastest-growing software systems in recent years. According to Gartner their market has grown with the impressive 11% during the turbulent year 2020. These solutions aim at facilitating and automating the overall sales process including:

• Lead, account, contact and opportunity management
• Management of sales activities
• Sales pipeline and forecast management
• Partner management
• Reporting and many other

Microsoft Dynamics 365 Sales is among the leading SFA systems and helps sales people and teams achieve higher effectiveness, shorten sales cycles, automate repeating activities and gain 360-degree view over clients’ needs and expectations. All of this leads to companies being able to close more successful deals and provide exceptional customer service.

The strong market understanding and orientation towards digital selling are among the reasons for Microsoft’s leading position.

Microsoft Dynamics 365 Sales is a flexible solution, suitable for wide variety of companies operating in different industries. The solution relies heavily on artificial intelligence and machine learning to help salespeople with building and maintaining successful relationships with clients, turning contacts into deals, creating high-probability sales forecasts and other key aspects of the sales process. The newly introduced tight integration with MS Teams further facilitate communication and collaboration between individual salespeople and sales teams.