Team VISION Bulgaria organized a seminar “Effective marketing with Microsoft Dynamics CRM”
On the 13th and 20th of November 2014 Team VISION Bulgaria organized two seminars on the topic “Effective marketing with Microsoft Dynamics CRM“. They were attended by representatives of the corporate and the public sectors, some of them already users of Customer Relationship Management (CRM) system and others, considering implementation of CRM.
Lecturers were Pavlina Kozarova – Marketing and sales manager at Team VISION Bulgaria and Anastas Shopov – Manager Business consulting at Team VISION Bulgaria. Pavlina Kozarova made brief overview of some of the marketing strategy components, ways of market segmentation, concept for marketing funnel and ways for effective realization of marketing activities. Anastas Shopov demonstrated the capabilities of Microsoft Dynamics CRM to manage marketing and functionalities to automate marketing campaigns and projects.
The participants had the chance to assess for themselves in the effectiveness and the advantages of customer relationships management system MS Dynamics CRM when it comes to marketing processes.